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When the task at hand is to influence the future generation to pick up a bat and swing – who better to call than Sukali.A cricket league that brings cricket legends, popstars, and the big screen movie stars together – what better way to launch a campaign than to start off with a TVC.
PINDI AE
PINDI AE
100 sets of mood boards, 20 changes in outfits and 6 locations later – we had a TVC that can get a young kid to cheer his loudest and an old soul to jump and dance to the melodious tune. Shahbaz Khan - Director PR and Communications
The result was a star-studded affair that featured the who’s who of mainstream media. But hold your applause!
The true triumph wasn't just the presence of these celebrities; it was the loud applause of the crowd that echoed throughout the stadium, igniting the campaign with electric energy. This larger-than-life TV commercial not only captivated the masses but also fueled the spirit of the Pindi Boys team, propelling them to conquer the league and win the tournament trophy. It's a tale of entertainment, inspiration, and an unstoppable quest for victory!
The true triumph wasn't just the presence of these celebrities; it was the loud applause of the crowd that echoed throughout the stadium, igniting the campaign with electric energy. This larger-than-life TV commercial not only captivated the masses but also fueled the spirit of the Pindi Boys team, propelling them to conquer the league and win the tournament trophy. It's a tale of entertainment, inspiration, and an unstoppable quest for victory!